Goat Puck
Push
Tap the button. The ring goes amber and the puck stages itself, watching for the launch — no phone, no pairing, no tapping “start” at the line.
Pocket GPS + motion meter for anything that goes fast · Coming 2027
Your runs.
Your numbers.
Nobody else’s.
GOAT PUCK rides in your pocket, on your dash, your bars, your board or your saddle and records speed, pitch, roll, yaw and every g you pull. No cell radio, no account required, nothing leaves the puck until you tap sync. Then see it all in the GOAT app and stack it against the herd.
60 ft
1.62s
330 ft
4.51s
1/8 mi
6.94s
1/4 mi
10.87s
Trap
128.4mph
Launch
1.31g
Pitch
+6.2°
Roll
−1.4°
Yaw rate
3.8°/s
Lateral
0.12g
Vertical
1.04g
Location
opt-inoff
Example readout. Speed and distance are GNSS-timed at 25 Hz; attitude and g come from a 200 Hz inertial sensor, and the two check each other so a bad satellite view can’t hand you a number you didn’t earn. Location is recorded only when you switch it on.
How it works
Push. Unleash. Capture. Keep.
One button, one light ring, no screen to look at when you should be looking down the track. The puck rides in a pocket, on a tank bag, or on the dash with the magnetic pad.
Unleash
Go. Launch detection comes from the accelerometer, not the GPS noise floor, so the clock starts when the tires do.
Capture
Position, speed, heading and g in three axes, fused on the puck. It figures out on its own whether that was a drag pass, a lap, a trail, or a hill climb.
Keep
Green pulse for a personal best. The data sits in the puck until you sync — and a long press burns the whole log if you’d rather it never existed.
Who it’s for
Whatever you drive, ride, fly, or fall off of.
The puck doesn’t care what it’s strapped to. If it moves fast enough to brag about, GOAT PUCK can time it, measure it, and prove it.
- Carsstrip · road course · autocross
- Motorcyclesdrag · track · dirt · wheelies
- Snowmobileshill climb · trail · lake runs
- Boats & PWCtop speed · hole shot · G in the turn
- Cyclingdescents · sprints · downhill MTB
- Horsesbarrels · gallop speed · jump height
- Planesroll rate · G in the pull · approach speed
- Skiing & boardingspeed · air · edge angle
- Surfingwave speed · airs · ride length
- Runningsplit speed · stride g · course pace
- Skydivingfreefall speed · canopy swoop
- Skateboardinghill speed · air time · slam g
Built for the local strip and the backyard hill first. Where it goes from there is up to the herd — we’d like to see a puck on a podium someday.
Private by design
Why not just use my phone?
- Not on your phone.
- Not tracked by family and friends.
- Not tracked by your insurance company.
Your phone knows where you are, who you called, and what you searched. A phone timing app adds your top speed to that file — and uploads it to someone’s leaderboard by default. GOAT PUCK has no cell radio, no Wi-Fi, and no idea who you are until you decide to tell it. Everything you sync lives in your private GOAT account, and only you decide what the herd gets to see.
Unless you’ve switched location on, the puck has already thrown away the coordinates before you sync. It keeps the shape of your run and a coarse, scrambled venue code — enough to tell Byron from Bandimere, never enough to tell anyone which road you were on.
What leaves the puck when you sync
Run shape, speed, g-forces
yes
Split times and personal bests
yes
Pitch, roll, yaw, altitude
yes
Scrambled venue code
yes
GPS coordinates
only if you opt in
Public-road runs to any leaderboard
never
Anything at all, until you tap sync
never
Want to see exactly where it all happened? Location is an opt-in switch on the puck, the ring shows a different color when it’s on, and the map is visible to you alone unless you share it.
Strip · Track · Dirt · Snow
It knows what kind of fast you are.
The puck classifies each run from the motion itself and picks the numbers that matter for it. Same puck in the Corvette on Saturday, on the sled in January, and on the surfboard in July. Motorsports modes ship first; more disciplines roll out as the herd brings them.
Strip
- 60′ · 330′ · ⅛ · 1000′ · ¼
- 0–60 · 0–100 · 60–130
- Trap speed & launch g
- Wheelie angle (bikes)
- Est. wheel HP · density altitude
Road course
- Lap & sector times
- Best lap · consistency
- Peak lateral & braking g
- Min corner speed
- Ghost overlay vs. your best
Dirt
- Top speed · distance
- Airtime & jump count
- Biggest air
- Hill-climb grade
- Roughness index
Snow
- Top speed · trail miles
- Airtime & jump count
- Hill-climb grade
- Whoops roughness
- Cold-rated battery, sealed to IP67
The herd
Your numbers, next to everyone doing the same thing.
Timing boxes have measured runs for years. What they don’t do is tell you where you stand. In the GOAT app you line your run up against riders and drivers doing the same thing — same discipline, same class, same venue if you want it — from the next lane over to the other side of the world.
Ranking is governed by the herd, not by us. Every posted run can be rated by other members: respect for a clean pass, a flag for one that doesn’t add up. Runs that earn respect climb; runs the herd doesn’t buy sink. Beat someone’s score and they’ll see exactly what you did to beat it.
Example · Snowmobile · Hill climb · Stock 800 · This week
#
Rider
Top
Grade
Herd
1
SledLife_Kev
92.4 mph
38%
▲ 212
2
You
91.7 mph
38%
▲ 187
3
northforty
90.9 mph
36%
▲ 160
4
TwoStrokeTina
89.2 mph
37%
▲ 141
—
anon_4471
118.0 mph
41%
⚑ flagged
Ratings come from members who’ve posted a run in the same discipline. Flagged runs stay visible to their owner and drop off the board.
For performance shops
Show the customer what the tune bought.
Shop mode pairs a puck to a laptop — no customer account needed — so you can record a baseline, do the work, and overlay the after run on top of it before the car leaves the lot. Bundle a puck with every build and your shop badge rides along on your customers’ runs and the shop leaderboard.
Before · ¼ mi12.41 s
After · ¼ mi10.87 s
Before · trap108.2 mph
After · trap128.4 mph
Example overlay from a shop-mode session.
Roadmap
Puck first. Then eyes and ears.
We’re shipping the simplest thing that can be trusted, then building out from there. Every generation syncs to the same GOAT account, so your history comes with you.
Generation 1 · in development
The Puck
A sealed puck you keep in a pocket, stick to a dash, or strap to whatever you ride — car, bike, sled, board. One button, one light ring, days of battery.
- GNSS + 6-axis motion, fused on-board
- Speed, distance, pitch, roll, yaw, 3-axis g
- Auto-detects the kind of run
- Location off by default, opt-in per puck
Generation 2
Eyes & ears
A puck that sees and hears the run: 3D cameras and a microphone, with your stats laid over the footage in the GOAT app so the number and the moment live in the same clip.
- Stereo 3D capture, stats overlay
- Audio synced to the g-trace
- Share the clip; the raw data stays yours
Where you’ll find it
Shop counter to the big-box shelf
The first batch goes to partner performance shops and the early herd. From there the plan is the same as any piece of gear worth owning: local shops, then the electronics aisle wherever you already buy your toys.
- Partner shops first
- GoatPuck.com direct
- National retail as the herd grows
Questions
Straight answers.
How accurate is it?
Do I need the app?
How do leaderboards work if you don’t know where I was?
What’s different from the timing boxes already out there?
Does it record where I was?
What does it cost?
When?
Personal · Untracked · Competition · Kit
Get your goat.
Early herd gets first-batch pricing and a vote on the launch colorway.
You're in the herd. We'll email you when the first batch goes to the strip — and nothing else.